Making a magazine from scratch is no small task, but our founding team, Katie Proctor, Sarah Gilbert, Robin Jennings, Kristi Wallace Knight, Melissa Brumer, Kathleen Youell, and Harmony Spangler, came together with such dedication and enthusiasm and talent. We were able to make something really great quite quickly for our debut at BlogHer ’12 in New York.
Genesis, the first issue of Stealing Time, was over-funded via Kickstarter in August, 2012. I worked with the magazine’s editors and graphic designer Harmony Spangler to craft a visual identity from scratch. “I like how The Sun looks,” hinted Editor-in-Chief Sarah Gilbert. From there, we ran.
The body typeface is Arno Pro. I love how proper it is, how very bookish. I chose large margins, hanging punctuation, and this “handwritten” face for title, drop caps and pull quotes to create a classy, friendly look for the magazine.
Knowing that this magazine was created by busy parents and read in stolen moments, I wanted our readers’ eyes to be able to rest and relax while escaping for a moment into the beautiful images and thoughtful prose.
I was tempted to make measurements and guides, using them to force each element into some kind of mathematical relationship to one another. Instead I squinted my left eye shut and wiggled things around until it all felt right.